Saturday, November 8, 2008

be@rbrick vs. breast cancer

It all began with a red ribbon. First seen on actor Jeremy Irons at the 1991 Tony Awards, this ribbon quickly became the universal icon of AIDS awareness.

Soon after, the pink ribbon emerged. Evelyn Lauder, founder of the Breast Cancer Research Foundation (BCRF) made it the symbol of the battle against breast cancer.


And now, a diamond-studded ribbon.

The Hard Rock Cafe guitar pin with the ribbon made of pink diamonds (below) was auctioned off at hardrock.com to help raise funds for Lauder's BCRF. This piece of jewelry (with an estimated value of $20,000) was designed by jeweler-to-the-stars Michael Greene.

(Top, right) The Pink Ribbon Bearbrick with the BCRF logo was created by Medicom in partnership with Breast Cancer Network Japan. It's an elegant bearbrick in varying textures and rose hues. And while I normally shun bears with logos on their chests, I did not hesitate to buy this one. Once in a while, it's nice to know that Bearbricks help promote not just the sale of worldly goods, but also the fight to save human lives.

Info from thebody.com / Pic of Hard Rock pin from www.hardrock.com

4 comments:

Anonymous said...

Wow, we have come a long way from rubber bracelets! I love all of the stylish items around now that support breast cancer awareness. I found a really beautiful pendant at All Wired Up jewelry http://www.allwiredupjewelry.com. A portion of the proceeds go to the Susan G. Komen Foundation.

Bearbrick Lover: said...

Anonymous, thanks for the info about the website. It seems that there are really many opportunities for each of us to help. All we have to do is choose one. :-)

Jim said...

where can i buy the breast cancer bearbrick?

Bearbrick Lover: said...

Hi, Jim.

I got mine on eBay. :-)